Forrester Analyst Report:
Taking Chat International
logo_forresterThis report provides the best practices needed for success when offering chat as a contact mode in international markets.

by Diane Clarkson
with Zia Daniell Wigder and Lily Varon

In this report you will learn:
  • An outline of the universal elements and current trends for a successful click-to-chat deployment

  • Key factors to consider when formulating your global approach to supporting customers worldwide with multilingual chat

The research report Taking Chat International is copyrighted 2011, by Forrester Research, Inc., and is reused with permission.


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